Tag Archives: content marketing

H1 Headings: Over 50% of SEOs Are Doing it Wrong – Are You?

H1 Headings: Over 50% of SEOs

A new article on Search Engine Journal reports that a recent poll of nearly 2,000 SEOs showed more than half don’t know what Google recommends for H1 headings. There is considerable disagreement about how to use Heading (H1, H2) elements. Despite guidance from Google about the use of headings, the SEO industry still can’t agree about how […]

Examination of Anchor Text Ratios for SEO

Examination of Anchor Text Ratios for SEO

A new article on Search Engine Journal asks even though anchor Text Ratios are considered important by many SEOs for ranking in Google, are they really something to worry about? SEOs have researched millions of search results and discovered common anchor text ratios for the top ranked sites. Are these anchor text ratios the key to ranking […]

Eight Dos and Don’ts for Writing a Winning About Us Page

Writing a Winning About Us Page

A new article on Search Engine Journal says that writing an About Us page is more about the end-user than your organisation. Here are eight do’s and don’ts of writing an amazing About page. The author says that today’s consumers want to know exactly who they’re doing business with; in fact, 86% say the societal […]

How You Can Avoid an SEO Disaster During Your Website Redesign

Avoid an SEO Disaster During Your Website Redesign

A new article on Search Engine Journal says that redesigning or migrating your website is a huge undertaking, but you can protect your valuable investment with this SEO checklist for website redesigns. The author says website migrations that don’t account for SEO or are undertaken with hasty and/or weak plans for SEO can be disastrous. […]

How to Create a Winning Content Strategy by Combining GA4 with a BI Tool

Winning Content Strategy by Combining GA4 with a BI Tool

A new article on Search Engine Journal says that learning how consolidating your marketing data in one place can empower you to create a successful data-driven content strategy. The author says that Google Analytics 4 (GA4) made its official debut in October 2020. This isn’t the first time Google has published a major update. We’ve seen new […]

9 Ways to built High Quality Backlinks to any website.

High Quality Backlinks

You heard about high quality backlinks is only the best long-term and stable way to stand on top of the google Search Engine. “Best high quality backlinks always leads to high Google ranking”Best search Engine Ranking FactorsOn-page optimizationDomain and hostingTrafficSocial Media PerformanceDomain Trust and authorityLink PopularityAnchor Text of External Links to the page. In this […]