Social media marketers are not perfect. Every once in a while marketers make mistakes. That is perfectly normal, but here are steps on how to avoid these mistakes. Here’s a quick summary of the 7 most common social media mistakes: Blurry images Hard-to-read fonts Wrong colours Limited viewing options Overuse of stock photos Improper spacing […]
Twitter remains one of the most influential social platforms globally. Being a long-time Twitter user myself, the platform lends a personal and “bubble” feel – conversations are more real-time and tweets are often humorous. Twitter also started the hashtag bandwagon on social media. Ditto on trends, where they are born from tweets, memes spread like […]
Copywriting is the literal voice of your brand. Without them, people simply won’t be able to understand the meaning of that image you used in your post. This guide will show you just how – neatly laid out in an infographic.
A new article on Social Media Today reports that, as part of its broader push to help maximize economic opportunity and remove inherent bias from its systems, LinkedIn has refined the recommendation algorithm for its ‘People You May Know’ feature. The aim is to ensure that users are not adversely impacted by various factors – such as […]
A new article on Social Media Today reports that Instagram has them, as does Facebook, as well as YouTube, LinkedIn and Snapchat, while Twitter just got rid of their version. And now, TikTok is also getting involved. The platform just started testing TikTok stories. As the above shows, TikTok Stories will disappear after 24 hours and would […]
A new infographic on Social Media Today shows that local landing pages can play a key role in small business discovery, and ensure you get maximum value from your SEO efforts. Local results get priority in specific Google searches, and if you want to ensure your business is in these first listings, you need to […]
A new article on Social Media Today says that if you’ve been looking to tap into Instagram Reels as a new growth opportunity, but you’re not sure exactly how it works and what exactly you should be posting to maximize engagement, you’re in luck. Instagram has just shared a new overview of the key factors […]
A new article on Social Media Today reports that, as part of its expanded push to lure more creators across to its platform with advanced monetization and growth tools, YouTube has just launched its newly refreshed YouTube for Creators website. That aims to provide info on all the key elements of building a YouTube Channel […]
Social Media Today says that if your brand has an established employee advocacy program, it could be wise to maximise your presence on social media. One of the best ways to boost your messaging reach is through your own employees, who can distribute your key communications throughout their own social networks. That can significantly amplify […]
Social Media Today says that if you’re looking for ways to grow your small business and you want to know the best marketing channels you should dedicate some budget towards, the team from Red Website Design just shared nine marketing channels to utilize in an infographic. These are the nine channels you need to check […]