The pandemic is perhaps one of the biggest disruptors in recent history, and no one was ever prepared for it. Everyone just literally either paused or totally stopped long-term plans, including holidays, promotions, big purchases, etc. just to get through the worst. Recently a 1000-people study conducted by Twitter shows optimism that things might get back to normal. These users are also looking forward to ‘milestone moments’, like buying a new car. Twitter says: “People on Twitter are feeling better about their future and are ready to start thinking about big life moments again. And that means they’re reappraising which financial services providers will help them tackle these new challenges, making now the perfect time for brands to join the finance conversation on Twitter.”This might also help you plan things accordingly, and is neatly laid out in an infographic. ![]() |
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