Test your creative for maximum impact and how to use your ad spend to make your creative even better
Set up your ad account the right way so that you can take advantage of Facebook’s algorithms instead of constantly fighting against them.
Create a landing page that converts—and how to test into even better conversion as time goes on
Adopt the “funnel mentality” that gives our campaigns greater Reach, ROAS, ROI—and in turn—ensures we never have to rely on “virality.”
If you’re ready to build your super-brand with ads (or build super-brands for your clients), don’t leave out one of the most important and overlooked aspects of a successful video campaign—the launch. Learn from the TENS OF MILLIONS of dollars we spend every year, and shortcut to your own success.
Why spend money on ads that aren’t working?
When only 42% of marketers say Facebook ads are working for them, yet companies are throwing tens of thousands of dollars per month, per week, or even per day at those same ads …
Something is off.
Even for the companies who are getting a return on their ad spend, it can feel like a guessing game.
Wondering, “Will this ad go viral?” is not an ad strategy, and it’s not how you make real, consistent money with ads.