A new article on Social Media Today reports that LinkedIn has published a new guide to help businesses maximize their longer-term branding goals, in alignment with short-term sales targets, in order to improve their overall marketing performance as we look towards the next stage. The pandemic has obviously impacted all marketing approaches, and as LinkedIn notes, it’s […]
Some of you may of heard of this but for the new comers trying to drive traffic to their website this is a real gem. I’m talking about Quora… Over 300 million visits and high quality traffic. You will need a account to get started, once you have signed up fill out your profile as […]
A new article on Social Media Today reports that over the past few years, Pinterest has made diversity a bigger focus, with advanced technology that aims to provide more inclusive options, and an internal shift designed to prioritize a breadth of perspectives. Jeremy King is the Senior Vice President of Engineering at Pinterest and was formerly the […]
Social Media Today reveals that with the COVID-delayed 2020 Olympics now underway in Tokyo, Facebook has just outlined a range of tools to help users engage with the event, including a dedicated Games hub, AR effects for Stories, and video highlights to keep you up to date. The platform’s main addition is its new Games […]
Social Media Today reveals that Instagram announced that the feature was coming back in March, and now, all users have the option to save their Instagram Stories as drafts within the app. As you can see in the above sequence, posted on Twitter (and shared by Matt Navarra), the new option is activated when you go […]
A new article on Martech.org reports that Yelp has launched Yelp Audiences to connect national and regional advertisers with consumers based on Yelp search activity. That creates the opportunity to target high intent Yelp users outside the Yelp platform and at any stage in the purchase cycle. By working directly with advertisers, Yelp reduces the need for […]
A new article on Social Media Today reports that Clubhouse may have lost its initial buzz, as the bigger players look to add in competing audio social elements and features designed to negate its growth, but the upstart platform still has a few tricks up its sleeve. Clubhouse has just announced that it’s partnering with […]
A new article on Social Media Today reports that while TikTok is still leading the app download charts, YouTube is definitely not going to give up any video content ground without a fight. This week, as part of its continued effort to quell the popularity of the short-form video app, YouTube has expanded beta testing of its […]
A new article on Social Media Today reports that if you’re currently looking for a job and a new way to stand out to recruiters and HR managers, maybe TikTok is your ticket, with the platform today launching its new ‘Resumes’ program in the US, which enables people to post personal job pitches via TikTok clips. TikTok’s […]
A new article on Social Media Today reports that Snapchat has just published a new report on emerging consumer shopping trends and how newer technologies, like social connectivity and AR, are increasingly influencing shopping behaviours. This is a new 26-page report, conducted in partnership with Foresight Factory, and incorporates responses from 20,000 consumers across 12 global markets, […]