LinkedIn Data Shows the Rise of Remote Marketing Jobs in US

LinkedIn Data Shows the Rise of Remote Marketing Jobs in US- 9WSO Download

A new article on Search Engine Journal reports that LinkedIn reports a substantial rise in the amount of remote marketing jobs in the US.

A new report from LinkedIn shows that the number of remote jobs for US-based marketers is growing. Remote roles for digital marketing specialists and copywriters grew in demand over the past 6 months as companies became more comfortable with work-from-home teams.

  • ‘SEO specialist’ is among the top 5 marketing jobs highest in demand for remote positions.
  • As of May 20th, the percentage of paid job postings on LinkedIn that offered “remote work” had risen by 457% compared to one year earlier.
  • For marketing roles, the amount of remote job listings increased by 177% in the last 6 months.

And that’s not all. LinkedIn’s report goes on to list the top 10 marketing job titles that are growing in demand from a remote working standpoint:

  • Digital Marketing Specialist
  • Copywriter
  • Digital Marketing Manager
  • Search Engine Optimization Specialist
  • Content Writer
  • Social Media Manager
  • Marketing Manager
  • Media Buyer
  • Social Media Marketing Specialist
  • Account Manager

Interestingly, the rise in remote work has led to a shortage of marketing professionals to fill office positions. LinkedIn’s report also lists where the demand for in-person talent is strongest right now:

  • New York City Metropolitan Area
  • San Francisco Bay Area
  • Los Angeles Metropolitan Area
  • Greater Chicago Area
  • Greater Boston

It seems that the drive to live outside major urban areas in the wake of the COVID-19 epidemic is continuing to influence the employment market significantly, even as vaccine coverage increases. This is the third in a series of four installments that explores LinkedIn’s new report, “The Changing Marketing Jobs Landscape.” Information is sourced from​ LinkedIn internal data – based on total NAMER jobs in the marketing function listed on LinkedIn from March 30, 2020 to September 29, 2020 compared to September 30, 2020 to March 30, 2021.

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