WHAT TO GET?
Here’s Your Path to Making It Happen
Section 1 – The Copywriter’s Mindset
- Lesson 1 – Watch This First to Build The Foundation
- Lesson 2 – Mastering the Copywriter’s Mindset
- Lesson 3 – How to Get Over Your Fear of Selling… For Life
Section 2 – Four “P’s” to Get You Paid
- Lesson 4 – Prepare: What is Your Main Promise?
- Lesson 5 – Prepare: What is The Main Pain You Are Solving
- Lesson 6 – Prepare: Why EXACTLY Should Someone Say Yes to You?
- Lesson 7 – Prepare: Why Might Someone Say “NO!”
- Lesson 8 – Personalize: Step Inside the Mind of Your Reader
- Lesson 9 – The Pitch: Part 1
- Lesson 9 – The Pitch: Part 2
- Lesson 10 – Probe Your Results to Get Better Fast
Section 3 – Add Spice to Your Bland Copy
- Lesson 11 – 7 Ways to Generate Great Copywriting Ideas
- Lesson 12 – How to Change Bad Copy Into Great Copy
- Bonus Video Lesson – What the heck is a “named oddity?”
- Bonus Resource – Master Copywriting Worksheet
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