Super Lumen – The LinkedIn Ads Course

By the end of the course, you will know your way around the LinkedIn Ads platform and you will be highly confident to start generating leads consistently for your own business or for other people in a matter of days. We hold nothing back in this course, you will be an absolute pro.

80% of B2B leads come from LinkedIn

LinkedIn is by far the most valuable source of leads when it comes to B2B – in fact 80% of B2B businesses say they are getting leads from the platform each month. LinkedIn ads are the best way to bring in a torrent of consistent new enquiries about your consulting, coaching or saas services.

Time

I have condensed all my knowledge after spending tens-of-thousands on the platform into a few hours of video, showing you the exact systems we use as an agency, so you will save a lot of time. Everything I have learned is neatly organised for you to learn from, step by step, organised in a way which is designed to make you learn fast. You will go from zero to hero quickly.

Money

You will save a lot of money. We have tested and experimented with pretty much every strategy out there, we have learned a lot on what works and what doesn’t, so skip the learning curve and jump right in at the deep end. You will get access to all our learnings. There are so many different ways you use the platform to drive down the cost per lead significantly, and if you are looking to gain many leads a month, this will add up to a saving of 1000’s of pounds each onth – much more than the course costs.

What will you learn in the course

• Tried and tested B2B demand generation strategies which you can implement right away and start generating a ton of new leads for your business.
• Confidence in the ads platform so you know how to target the right people, how to test your ads and drive down your cost per click.
• How to organise your account like a pro.
• How to use LinkedIn tracking, the Insight pixel, how to implement it on your website, and how to use it to analyse your audience.
• Remarketing for ninjas – remarketing is essential to stay top-of-mind, and to keep every prospect that interacts with your business interested in you and your products or services.
• How to get the lowest cost per click (CPC), cost per lead (CPL) and cost per scheduled phone call.
• Mastering the follow-up. Learn what the big sales teams do with the leads they generate and how to turn the MQL to a SQL (Marketing Qualified Lead to Sales Qualified Lead) to a paying customer or client.

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