Kristina Azarenko – SEO-Friendly Website Migrations & Redesigns Course
Introducing the SEO-Friendly Migrations & Redesigns Course
The first strategic course that will help you successfully support any type of migration through all 5 stages.
What would it mean for you to have a step-by-step blueprint guiding you through every step?
How much stress and time would it save you?
Size: 8.41 GB
View Files (PROOF): Link
Sales Page: Link
Archive: Link
WHAT YOU’LL LEARN:
- 11 powerful modules (6+ hours of content)
- The Ultimate Website Migration Checklist (full)
- Website Migration Plan Template
- Website Benchmarks Template
- SEO Requirements User Story Template
- Certificate of completion
- Lifetime access
- Future updates for free
MODULE 1
Setting you up for success:
Instant access • 3 videos
Included in packages: Essentials • Advanced
Your results after this module:
This module will set you up for a great start. You’ll understand how this course works and how to get the most out of it. You’ll get clear on all 5 migration stages and your SEO goals on each of them. The best thing? You’ll also have access to an extended checklist outlining your every step during the migration.
Files included:
- SEO Migrations Stages and SEO Goals
- The Ultimate Website Migration Checklist
MODULE 2
Website Migration: Uncovering the Must-Know Aspects:
Instant access • 5 videos
Included in packages: Essentials • Advanced
Your results:
You’ll learn what migration types exist and how to effectively identify them so that you know exactly what you need to do. You’ll also get a 3-step framework to break down multiple migrations to help you approach them correctly and minimize risks. You’ll understand common website migration issues and how to avoid them (this is a huge help for all your projects!). Plus, you’ll know exactly what to do if you’re included in the migration process in later stages.
Files included:
- Priorities based on when SEO is added to the migration process
MODULE 3
Stage 1: Building an SEO strategy for the migration:
Instant access • 4 videos
Included in packages: Essentials • Advanced
Your results:
You’ll understand how to properly prepare for the website migration and what key information you need to acquire before you start. You’ll know how to tackle the hardest part of any migration project – cross-team communication. You’ll also learn about the types of risks and how to mitigate them. All this will help you set up the project for success. In the end, you’ll create a website migration plan with clear actions and timelines.
Files included:
- Questions to ask before you start planning the migration
- SEO Migrations Stages – Collaboration Chart
- Website Migration Plan Template
MODULE 4
Stage 2: Preparing for the migration:
Instant access • 8 videos
Included in packages: Essentials • Advanced
Your results:
You’ll understand why and how to collect benchmarks before the migration starts. You’ll learn how to create and provide clear requirements to developers so that they listen to you. You’ll also be able to create a comprehensive redirection map using multiple sources and identify the issues you want to fix during the website migration. In the end, you’ll prepare SEO requirements for the migration that will help the migration go smoothly.
Files included:
- Website Benchmarks Template
- Redirect Map Template
- Technical SEO Website Audit Checklist
- A List of Potential Issues That Can Be Fixed During Migration
- SEO Requirements User Story Template
- SEO User Story template and example
MODULE 5
Domain Migration Specifics:
Instant access • 2 videos
Included in packages: Essentials • Advanced
Your results:
You’ll understand the specifics of a domain/subdomain migration so that you know how to approach it confidently.
Files included:
- Domain Migration SEO Checklist
MODULE 6
URLs Migration Specifics:
Instant access • 1 video
Included in packages: Essentials • Advanced
Your results:
You’ll get a clear picture of how to help with URL migration so that the project goes smoothly and no traffic is lost in the end.
Files included:
- SEO Requirements for Website Migration
MODULE 7
CMS Migration Specifics:
Instant access • 3 videos
Included in packages: Essentials • Advanced
Your results:
You’ll understand how to confidently approach scenarios when a website is switching the content management system, whether it’s moving to an existing CMS or a custom one.
Files included:
- CMS Differences Analysis Worksheet
MODULE 8
Website Redesign Specifics:
Instant access • 4 videos
Included in packages: Essentials • Advanced
Your results:
You’ll clearly see how to help preserve the SEO value of the website when it’s being redesigned.
Files included:
- Page Templates Pointers
MODULE 9
Stage 3: During website migration & pre-launch:
Instant access • 4 videos
Included in packages: Essentials • Advanced
Your results:
You’ll learn how to test a staging website to make sure all SEO requirements are in place before the website goes live. You’ll know the secret behind having your SEO requirements implemented at the later stages of the migration project.
Files included:
- Required Pre-launch SEO Checks Checklist
- Pre-migration Collaboration Strategy Cheatsheet
MODULE 10
Stage 4: Migration day:
Instant access • 3 videos
Included in packages: Essentials • Advanced
Your results:
You’ll learn all steps you need to take immediately after the website migration so that you’re prepared and in control. You’ll also get a head start by understanding how to use Analytics to identify and fix website issues on the fly.
Files included:
- Migration Day SEO Checks Checklist
MODULE 11
Stage 5: Post-migration analysis:
Instant access • 2 videos
Included in packages: Essentials • Advanced
Your results:
You’ll understand how to assess the migration success and how to evaluate if any additional SEO recommendations or fixes are required.
Files included:
- Website Benchmarks Template
BOTH PACKAGES
Essentials · Advanced include:
- Website Migrations & Redesigns Course
- 11 Modules (Essential package)
- 14 Modules (Advanced package)
- Video lessons
- Checklists & Downloadable files
- Lifetime access
- Free updates
- Certificate of completion
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