
Market Like a CEO™ is a strategic messaging course crafted for experienced entrepreneurs, coaches, and service providers who want their marketing to match the quality and depth of their premium offers. Instead of relying on trendy tactics or generic templates, the course focuses on refining your message so it authentically reflects your expertise, values, and the transformation you deliver.
Who Is This Course For?
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Established business owners who have raised their rates or introduced high-ticket offers and need messaging that matches this new level.
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Entrepreneurs whose current content isn’t resonating or converting as effectively as before.
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Those who have delegated marketing but find the message no longer feels authentic or effective.
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Anyone whose business and audience have evolved, but whose messaging hasn’t caught up.
What Does the Course Cover?
The curriculum is organized into five robust modules:
Module 1: The New Rules for Visibility, Authority & Remaining In Demand
Overcome visibility blocks, balance authenticity with boundaries, and decide what aspects of your identity to highlight.
Module 2: The Foundation of High-Ticket Messaging
Shift from selling services to communicating client transformation and align messaging with high-ticket buyers.
Module 3: The Psychology of High-Ticket Buyers
Understand decision-making at higher price points and tailor your content to different buyer readiness levels.
Module 4: The Messaging Mindset Shift
Evolve your messaging as your business grows and re-engage your audience without starting over.
Module 5: Lead Your Messaging Like a CEO
Map buyer patterns, delegate content creation without losing your voice, and use tools like the Client Snapshot Template and custom ChatGPT prompts to streamline your messaging process.
You’ll get:
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18 concise video modules (with transcripts and playback speed control)
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A private podcast feed for on-the-go learning
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Practical templates and checklists
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Tools like a Client Snapshot Template and a custom ChatGPT prompt to help generate content ideas based on real buyer insights
What Makes “Market Like a CEO™” Different?
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No Plug-and-Play Scripts: This is not a course for those seeking copy-paste templates. Instead, it teaches you to articulate your unique perspective and value, so your messaging feels authentic and powerful.
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Focus on High-Ticket Positioning: The course is tailored for those selling premium offers, helping you communicate transformation and command higher rates.
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Strategic and Introspective: It encourages deep reflection on your brand’s evolution and provides frameworks to ensure your messaging grows alongside your business.
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Lifetime Access: Once enrolled, you get lifetime access to all materials and future updates, allowing you to revisit and refine your messaging as your business evolves.
What Are the Outcomes?
By the end of the course, you can expect to:
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Build trust and authority with your organic content, making sales conversations smoother and more successful.
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Attract and convert premium clients who are already aligned with your values and expertise—no convincing or discounting needed.
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Delegate marketing tasks with confidence, knowing your brand voice and message will remain consistent.
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Develop messaging that not only educates but also positions you as the only choice for your ideal clients.
Student Feedback
Students have reported:
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Moving from generic messaging to highly specific, emotionally resonant positioning.
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Attracting more aligned, high-value clients without relying on referrals or chasing leads.
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Feeling more confident and authentic in their marketing, leading to easier sales and greater client satisfaction.
Drawbacks and Considerations
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No Live or Community Support: The course is entirely self-paced and does not include live coaching or a community forum. If you need personalized feedback, Jereshia recommends her 1:1 coaching instead.
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No Refunds After Access: Due to the digital nature of the program, there is a strict no-refund policy once you’ve logged in. Prospective students are encouraged to review the curriculum and ask questions before enrolling.
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Not for Beginners: The material is best suited for those with an established business and some marketing experience, rather than complete beginners.
In Summary
Market Like a CEO™ stands out for its strategic, introspective approach to messaging for high-ticket offers. Jereshia Hawk’s expertise and frameworks help you realign your marketing with your current level of service, enabling you to attract and convert premium clients with greater ease and authenticity. If you’re an experienced entrepreneur whose messaging feels outdated or out of sync with your business growth, this course offers a comprehensive, practical roadmap to elevate your brand and command your market.
If you value depth over quick hacks and want to lead your messaging like a true CEO, this course is a strong investment in your business’s next chapter.
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