If you’ve read all my sales pages, you’ll have realised: I don’t write sales copy the way most people do.
And in this brand new course … I am showing you for the FIRST time what those secret rules are, and how you can use them in your sales page copywriting.
No, no, no…
It is NOT a step-by-step system for writing a sales page (if you need that, you are not ready for this course).
It is NOT low-level tactical info like what font to use, or how to format your bullets. These aren’t so much “tricks” or “hacks” as total game-changing mindset shifts for how you write copy.
It is NOT for beginners. These are secrets that will take your copywriting from ‘good’ to ‘world-class’. But most of them are simply too abstract & advanced for a beginner to grasp.
And it is NOT full of the same old stuff you have heard taught elsewhere.I’ve discovered many of these secrets for myself through practice, experience and long, deep reflection.
What it is … is a collection of the most mind-blowing insights I have ever learned for writing powerful, entertaining, high-converting sales pages.
Each of these insights has been worth at least $1,000 to me — and I am giving you TEN of them.
How to get people to re-open a sales page they’ve just closed! (Secret #7)
When to write the price at the TOP of your sales page — and when not to (Secret #5)
The sales page template I used in 2017 … vs. the one I use in 2022 (I’ve used it for my last four sales pages) (Secrets #1 & #2)
What never to write to warm traffic! (Secret #3)
How to prevent “scrolling ahead” on your sales pages (Secret #5)
How to systematically destroy “sale-blocking” beliefs — and the one sales page where I did it best (Secret #2)
How to embed “homework” into your sales page that makes readers STOP reading … leave the sales page … sell themselves on buying your offer … then come BACK more convinced than ever! (Secret #3)
A simple two-second rule for spotting when your sales argument is “tangled” — and how to “untangle” it (Secret #6)
The “taboo” words (which you’re not supposed to use) that can boost your sales page’s response (Secret #9)
Writer’s block? Here’s a simple way to decide the very next line of copy you should write. Works no matter WHERE on the page you are (Secret #5)
How to quickly write a “release valve” that protects your sales pitch from cognitive dissonance — and the exact place I did it on my most profitable sales page (Secret #8)
How to boost an entire page’s CTR without changing more than three words (Secret #10)
And waaaaaaaay more!
Less Than ONE HOUR To Finish!
Eight of the ten secrets are 5 minutes or LESS. So you will have ALL this knowledge in just ONE HOUR. No ‘weeks’ of study … or boring hours spent watching a lazy webcam video.
The Same Way Again!