Category Archives: Internet Marketing

The benefits of a combined ‘brand and demand’ approach

branding

LinkedIn believes that branding will deliver the best results to your business in the long run. Sure there are influencers, you run the best infographics and ads, but good branding will carry your business all the way. LinkedIn says: “Evidence is mounting that loading budget into performance marketing without a brand strategy to support it […]

A Guide to Star Ratings on Google and How They Work

A Guide to Star Ratings on Google and How They Work

A new article on Search Engine Journal offers to teach you everything you need to know about star ratings from how they appear in organic search results to the impact on local rankings and more. Five-star reviews used to be something you could only flaunt in a rotating reviews section on your website. Now, Google has pulled […]

Digital Marketing Checklist – Checklist 3 -Funnel Creation

the complete digital marketing checklist

PART 1 – PRICING FOR PROFITS FOR ANY PRODUCT Is the funnel pricing and content prize money attractive to affiliates? Have you any upsells and downsells in place that will allow affiliates to earn over $100 per customer? Have you any recurring products in the upsell or backend to earn passive income? Have you a […]

Digital Marketing Checklist – Checklist 2 – Services & Software

the complete digital marketing checklist

Make sure you have the following software and services setup before you start your online business. Have you set up an email autoresponder account?(Aweber, Active Campaign, etc.) Have you set up an account with an affiliate network?(JVZoo, Warrior Plus, ThriveCart, etc.) Have you set up an account with a payment merchant?(Paypal, Stripe, etc.) Have you […]

Digital Marketing Checklist – Checklist 1 – Product Idea Guide

the complete digital marketing checklist

Step 1 – List Your Skills List your skills asking yourself what you’ve made money in, what you’ve learned, what you can teach, what interests you the most. Examples: SEO, Copywriting, Graphics, WordPress, List Building, Facebook Ads, Social Media, Product Creation, Affiliate Marketing, Video Marketing, CPA, Offline Consulting, Software, Management, Outsourcing, PLR, Health, Fitness, Coaching, […]

Twitter Commerce is Coming, with its Various Shopping Experiments Closing in on the Next Stage

twitter platform

A new article on Social Media Today asks if people will be open to shopping via tweet and says we’re soon set to find out. Twitter is currently developing a range of new shopping tools that’ll eventually provide direct, in-stream product listings tied to business profiles in the app, which will enable Twitter users to […]

Google to sunset Expanded Text Ads in June 2022

googles new logo

Search Engine Land reveals that this is the latest move that Google is making to push automation through their ad products. From July 2022, advertisers will no longer be able to create new Expanded Text Ads (ETAs) or edit existing ETAs in Google Ads, according to an announcement by Sylvanus Bent, Product Manager, Google Ads: Your […]

Lucky Charms drops album as General Mills embraces digital channels

Lucky Charms

Marketing Dive says that General Mills cereal brand Lucky Charms released an eight-song album on Aug. 31 entitled “Magically Delicious,” per details emailed to Marketing Dive. While it is available on all major streaming platforms, the album is being promoted exclusively on Spotify. Each of the songs on the album represents a different genre, including EDM, […]

TikTok Reveals What Makes a High Performing Ad On Its Platform

Tik tok

Search Engine Journal says that TikTok has just published four best practice tips that have resulted in increased impressions for their video ads. The social platform also gives advice to eCommerce brands. The hashtag #Summer2020 gained 10.8 billion views last year, and there are expectations from TikTok for even more in 2021. Many brands have already introduced […]