Monthly Archives: September 2021

Sturgeon’s Law: Why 90% of Traders Lose Money

Sturgeon’s law states “Ninety percent of everything is crap.” The saying came from the science fiction writer Theodore Sturgeon. Sturgeon came to the conclusion that even though science fiction was criticized at the time (1951) for its low quality it was true for all fields. The majority of work in all professions were also low […]

Automation, email, CRM among major marketing tools replaced in the past year

Automation email CRM

A new article on reports that data showed marketing organizations replaced a large range of tools, some very central to marketing activities. MarTech’s Replacement Survey shows just how bullish marketing organizations were to make changes to their marketing technology stacks during the pandemic. It looks at the kinds of solutions replaced and the reasons marketers swapped […]

Facebook Publishes New Guide to Testing Ad Creative, and Optimizing Response

FB creative prototyping

A new article on Social Media Today reports that Facebook has published a new guidebook to ‘Creative Prototyping’ which provides a range of notes to help guide advertisers in testing and optimizing their ad creative, and improving response based on each specific element. The new 29-page guide is primarily focused on gaming advertisers, but there are some […]

How You Can Calculate the ROI of Influencer Marketing Campaigns

influencer marketing

A new article on Search Engine Journal says that it’s important to know how much is spent on Influencer Marketing to see if your efforts are worth it. You can find tips and the formula here. Influencer marketing may be big business, but how do you know whether your campaigns are delivering results? Influencer marketing must be […]

Five common pitfalls to avoid so you maximize your keyword strategy’s business impact

keyword strategy

A new article on Search Engine Journal says you can get the most out of your keyword list and set yourself up for success. SEO agencies already know the role that keyword research plays in understanding the business opportunities of clients. But how do they go from a large list of keywords to an articulated, coherent, data-driven […]

Most Profitable Chart Patterns

profitable chart patterns

According to Thomas Bulkowski, the best performing and also most likely to be profitable chart patterns are: bullish flags that are high and tight that breakout to the upside and complex head and shoulders top chart patterns with breakouts to the downside. His picks are based on his exhaustive research and backtesting price action on […]

10 Jesse Livermore Price Action Trading Quotes

Golden Quotes by Legendary Trader Jesse Livermore

Jesse Livermore was an early innovator in the trading world as one of the first traders to create a trading plan and a system. He basically invented price action trading and trend following in the early 20th century. He had higher highs and lower lows than most people can even imagine, he both became wealthy […]

Google’s Top Five SEO Tools

Googles Top Five SEO Tools

A new article on Search Engine Journal reports that you can exceed your search performance goals with these five Google tools that help publishers diagnose problems and improve rankings. Google offers a constantly updated suite of tools that are useful for SEO. They can help you to understand why a page is underperforming and guide them with […]